Standardization is crushing UX.
My world is laden with bad tools, because my culture is simultaneously obsessed with productivity and novelty.
Think in products, not in features.
No struggle, no change.
Tobias van Schneider
The force to create a unicorn is strong in all of us.
Your website should be so simple, a drunk person could use it.
I do believe that we are capable of discerning far more than we are capable of articulating.
The comfort of old and the illusion of new.
Technology isn’t exciting—ideas are.
Those who live by disruption, die by disruption.
The myth of the overnight success is just that, a myth.
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Thrilling is fine.
Mattering is more important.
Simple—the combination of beauty and function.
As long as you are making rich guys richer you are not disrupting the austerity, you are one of its top facilitators.
Lateral thinking is anarchic.
The idea is your baby, it’s fragile and it needs you to protect it until it’s strong enough to survive other people attacks.
Simplicity isn’t necessarily sophistication, but rather comfort.
A user interface is like a joke.
If you have to explain it, it’s not that good.
Our fascination with pixels is almost over.
Privacy is UX.
Digital design always solves a problem, otherwise it would be pixel art.
Wouter de Bres
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A billion dollar company was never built off better button colors.
You don't need to be big to be great.
Material Design is design science.
Growth is what differentiates Snapchat from hipster coffee shops.
User Experience encompasses all aspects of the end-user’s interaction with the company, its services and its products.
Sometimes the mythology/values of the internet feel willfully contrarian, and the ones who offer it are safe in ivory towers from the effect of that bad advice.
The Internet of People, not things.
Design for the new normal.
Turn privacy into a feature.
Use simplistic styling to reduce cognitive load.
Life’s too short to build something nobody wants.
The best marketing is when you don’t know it’s marketing,
Usage is oxygen for ideas.
Don’t go for ‘WOW’, go for ‘of course’.
Building New Features ≠ Creating More Value